Three Easy Steps to Create a Campaign for Your Event

You’ve got the gig booked, now let’s tell your fans. T

At vyb, we make it easy for you to send out an email blast to your fans. Below are the steps to make that happen.

Step 1. After Publishing Your Release, Launch a Campaign

Anytime you make changes to an event, you will get a popup that allows you to create a campaign.

Select ‘Create Campaign’

Alternatively, you can go to your dashboard and under the action menu select “+ Create Campaign”

Step 2. Edit Email Content

Now edit the campaign name, making it something you will remember. Only you will see this name

Next, edit the subject and message. Write something memorable and personal. The best announcements don’t just say I have something new, the tell the story of the music. Don’t be afraid to open up!

Now you can also change the banner image for your email.

Then you can scroll down and see a preview of the email, including the automatic call to action button we insert.

Step 3. Set Audience and Timing

The default audience is ‘All’, meaning everyone in your list. If you want to run multiple customized campaigns, just repeat this process. For example, you may want to send a special message to subscribers if they have an exclusive for this release.

Finally, set the scheduled date for your campaign email to begin and press SEND! You are done

To monitor your campaign, open “Campaigns” under the Marketing Hub.

There you can see how many emails were sent how many delivered, etc.

Tips for your Email Campaign

Your fans care about you. They want you to win. Give them a reason to root for you. Don’t just say you’re on the road and you think it’s cool. Give them some behind-the-scenes information. Tell them about the show, about the artists on tour with, tell them why they need to see this show.

The event campaigns give you a really easy way to tell all your email list about your next show. To learn more about building up your list, read these articles: